The global furniture industry is moving
through a moment of deep transition. New consumer behaviours, shifting trade
patterns, rapid digitalisation and the rising demand for smarter, greener living
are reshaping the way companies design, produce and bring furniture to the
world. It is precisely within this landscape that the 57th CIFF
Guangzhou—returning from 18–21 March and 28–31 March 2026—introduces its new
theme: CONNECT ·CREATE.
More than a concept, it is a direction. A
way of interpreting change and giving shape to the opportunities emerging
across the global market.
The strong results of CIFF Guangzhou 2025
laid the foundation for this evolution. Last March, more than 4,900 exhibitors and
363,000 professional visitors from 187 countries gathered at the fair, marking
a 10.91% increase in overseas attendance. This remarkable growth reflects the
renewed centrality of China within global sourcing, manufacturing and
design—and underlines CIFF’s responsibility to offer not only a marketplace,
but a vision. In 2026, this vision takes the form of CONNECT ·CREATE.
A fair that CONNECT a world in transformation
“CONNECT” expresses CIFF’s role as a
platform where flows of people, ideas, goods and information converge. Today,
international buyers are again looking to China for competitive and reliable
sourcing, while manufacturers accelerate innovation in materials, technology
and R&D. At the same time, consumers are embracing new digital models: VR
home design, social commerce, and omnichannel retail are transforming the
shopping journey and raising expectations for products that are more adaptive,
sustainable and personalised. CIFF Guangzhou 2026 positions itself as the place
where these dynamics meet. A space where manufacturers, designers, distributors
and e-commerce operators can explore new partnerships, understand market shifts
and build more resilient value chains.
A fair that “CREATE” a world of innovation
If CONNECT describes the industry’s vital
network, “CREATE” captures the energy that pushes it forward. Innovation today
is not only about technology—it is also about rethinking design, improving
sustainability, addressing new lifestyles and embracing creative collaboration.
With CREATE, CIFF aims to encourage
companies to translate global trends into real competitive strategies, from
smart manufacturing and digital innovation to new approaches in retail and
international business.
A new visual identity for a renewed mission
The 2026 edition also introduces a
refreshed visual identity that represents CIFF’s evolving role.
Reinterpreting the iconic hexagon, the new
mark integrates the letters “C–I–F–F” into a single fluid structure, enhanced
by a liquid metal texture. This aesthetic conveys both strength and
adaptability, reflecting an industry in constant movement. The deep blue
palette symbolises openness, depth and stability— values that guide CIFF’s
commitment to building an inclusive and future- oriented ecosystem.
An improved exhibition experience
Spanning 850,000 square meters, CIFF
Guangzhou 2026 evolves its exhibition structure to better reflect the new
directions of living and working:
The Home Furniture Exhibition (phase 1)
highlights contemporary design,
smart sleep innovations, outdoor living,
pet-oriented products and new
international collaborations.
The Office and Commercial Space
Exhibition (phase 2) focuses on
sustainable work environments, integrated
solutions for education, hospitality
and public spaces, and new workspace
philosophies.
CIFM/interzum guangzhou (phase 2)
presents the full strength of China’s
advanced manufacturing, from intelligent
machinery to material innovation
and integrated hardware systems.
Together, these areas provide a
comprehensive view of the industry—its present and its upcoming future.
Shaping the next chapter of global furniture
With CONNECT ·CREATE, CIFF reinforces its
mission to serve as a bridge between manufacturing and retail, domestic and
international markets, innovation and design culture.
More than an exhibition, CIFF Guangzhou
2026 aims to be a catalyst: a place where companies can understand the changes
ahead, find new inspiration, and build the connections that will guide the
furniture industry into its next phase.
